Women-Owned Small Business Grants: How to Apply & Win

Women entrepreneurs can tap into grants – free funds that don’t have to be repaid – to fuel their business growth. With women now owning over 40% of U.S. small businesses but receiving only a fraction of venture capital funding, grants offer a vital lifeline.

This comprehensive guide explains U.S. women-owned business grants, where to find them, how to apply, and tips to improve your chances of winning. Each section is concise and fact-filled, following people-first and E-E-A-T guidelines for accuracy and clarity.

Understanding Women-Owned Small Business Grants

What Are Small Business Grants? Small business grants are lump sums of money awarded to businesses that do not need to be repaid, unlike loans. They can be used to launch a new venture, buy equipment, hire staff, or expand operations.

Essentially, a grant is free funding to invest in your business’s growth. However, grants are competitive and often require a detailed application to prove your business’s potential and how funds will be used.

Why Grants for Women Entrepreneurs?

Women in business still face funding gaps and inequalities. Only about 2.4% of venture capital funding goes to female founders in the U.S., and women-owned firms tend to receive smaller loans on average.

To help bridge this gap, many public and private organizations offer grants exclusively for women-owned businesses. These programs aim to give women entrepreneurs a “leg up” and promote diversity in the business world.

By targeting women-owned ventures (typically defined as at least 51% owned and controlled by women), these grants help level the playing field and address historical disparities in access to capital.

Benefits of Small Business Grants

The biggest advantage is that grants are essentially free money for your business – you don’t give up equity and you don’t incur debt. Winning a grant can provide crucial funds to start or scale your company without the burden of monthly payments.

Grants can also lend credibility; being selected can validate your business model in the eyes of investors, customers, or lenders. Additionally, some grant programs offer mentorship, training, or networking opportunities alongside funding, multiplying the benefits.

The downside is that they are highly competitive and the application process can be time-consuming. But if you’re willing to put in the effort, the payoff can be significant for both startups and established businesses.

Types of Women-Owned Business Grants

Women entrepreneurs can pursue several types of grants in the United States. These include federal government grants, state/local grants, corporate-sponsored grants, and nonprofit or foundation grants. Each category has its own characteristics and eligibility focus:

Federal Government Grants: Federal grants are often geared toward specific purposes like research and development, innovation, or community development. They are not exclusive to women, but women business owners can apply if they meet the criteria.

For example, the Small Business Innovation Research (SBIR) program provides federal R&D grants to small businesses (up to 500 employees) contributing to government research goals. To find federal grants, you can search the official database Grants.gov, which lists all federally sponsored grants.

Keep in mind federal grants usually cannot be used for general startup costs or routine operating expenses – they target specific projects (like tech innovation or rural development). They also require registering your business with the government (obtaining a Unique Entity ID and SAM.gov registration) before applying.
State and Local Grants: Many U.S. states, cities, and counties offer small business grants, including some specifically for women-owned businesses or historically underrepresented entrepreneurs. These grants often aim to boost local economic development.

For instance, Texas runs programs like the Texas Rural Woman Grant (ten $10,000 grants for women-owned rural businesses in certain counties) and the StartHER Grant (offering $5,000 to women-owned businesses in Texas).

Such grants tend to be smaller amounts (often ranging from a few thousand to tens of thousands of dollars) but may have higher chances of success if you fit the local niche. Eligibility usually requires operating in the specific state/area and meeting definitions of a small, women-owned business.

Because federal grants are limited and very competitive, looking at state and municipal grants can often be more fruitful. Check your state’s economic development agency or city business services for women-focused grant programs.
Corporate and Private Grants: Many corporations and private organizations sponsor grant contests or funding programs as part of their philanthropic or marketing initiatives. These are often open nationwide and can range widely in amount.

For example, Amazon’s Small Business Grant Contest offers a grand prize of $25,000 and other prizes to finalists (open to any U.S. small business with under $1M revenue, including women-owned).

AT&T’s “She’s Connected” contest has awarded a $50,000 grant plus tech resources to a winning woman-owned business, with runners-up getting smaller grants. Corporate grants might require you to pitch your business (sometimes via a written application, video, or even live competition) and often come with publicity or mentorship perks.

Similarly, brands like Stacy’s (PepsiCo) have run the Stacy’s Rise Project, giving $25,000 grants to women in the food/beverage industry along with mentorship.

These opportunities are general (not industry-limited unless specified) and can be great for both startups and growing companies, though they may involve public voting or judges’ panels.
Nonprofit and Foundation Grants: Numerous nonprofit foundations and women-focused organizations provide grants to support female entrepreneurs. These can include small micro-grants, business plan competitions, or larger awards.

For example, the WomensNet Amber Grant Foundation (a private organization) gives out monthly grants to women-owned businesses and an annual grant to one of the winners.

The Tory Burch Foundation runs a fellowship program for women business owners, including a $5,000 grant and access to 0% interest loans. Nonprofits may focus on certain communities or causes – e.g.

HerRise Microgrant awards $1,000 monthly to women of color with businesses under $1M revenue, and The Mom Ladder’s High Five Grant offers grants up to $10,000 for mother-led businesses.

These programs often seek to empower specific groups (like minority women, veteran women, mothers, etc.) or industries, but collectively they cover a wide range of business types. Always check each foundation’s mission to see if your business aligns.

Each type of grant comes with different application requirements and timelines. It’s wise to diversify and pursue multiple grants across categories that suit your business, rather than focusing on just one source. In the next sections, we’ll cover how to identify the right grants and navigate the application process.

Top Grants and Programs for Women-Owned Businesses (U.S.)

There are dozens of grants available to women entrepreneurs in the U.S., and new ones appear frequently. Below is a selection of notable grant programs (across various categories) that women-owned startups and small businesses can consider.

(Note: Always check the latest details and deadlines on each program’s official website, as availability can change year to year.)

Amber Grant for Women: A well-known monthly grant program by WomensNet, awarding $10,000 every month to a woman-owned business in the U.S. or Canada. Each monthly winner also becomes eligible for a yearly $25,000 grant competition.

The Amber Grant has no lengthy business history requirement – even startups and ideas can apply – which makes it accessible to new entrepreneurs. The application involves a short essay about your business and how you’d use the funds, plus a $15 fee.

This grant is available to businesses in any industry, with occasional special categories (e.g. one monthly grant is earmarked for specific industries on a rotating basis).
IFundWomen Grants Marketplace: IFundWomen is a platform that partners with corporations to offer grants to women-owned businesses. By filling out one universal application on IFundWomen, entrepreneurs get matched to potential grant opportunities as they arise.

Past corporate partners on the platform include Visa, Neutrogena, American Express and more. Essentially, it streamlines the process – you submit your info once, and if a new partner grant fits your profile, you get invited to apply. This is a great resource to keep in your toolkit, especially as new grant programs pop up frequently.
HerRise Micro-Grants: A program by the Yva Jourdan Foundation (the nonprofit arm of HerSuiteSpot) offering $1,000 micro-grants monthly to businesses that are at least 51% woman-owned.

It specifically aims to support under-resourced women, including women of color. To qualify, businesses must have under $1 million in annual revenue.

The application is typically a simple form, and one winner is chosen each month – a helpful boost for very small businesses and startups needing a bit of seed money.
FundHer Future Grant (H&R Block): An initiative by Block Advisors (H&R Block) to support women entrepreneurs, offering a $50,000 grand prize grant and five grants of $10,000 each.

Along with funding, winners receive a year of free business services (like bookkeeping and tax support) from Block Advisors. Eligibility has included having an established business with at least $20k revenue in the prior year.

This grant underscores the importance of some track record – it targets growing businesses ready to scale further.
Amazon Business Small Business Grants: A nationwide contest by Amazon Business that in a recent year gave a $25,000 grant to one grand prize winner, $20,000 to several finalists, and $15,000 to additional semi-finalists. To enter, you needed a free Amazon Business account and <$1M in annual revenue.

This competition is open to all small businesses (not women-exclusive), but many women-owned firms participate. Winners can leverage not just the money but also the PR exposure from a big-name sponsor.
Dream Big Awards (U.S. Chamber of Commerce): The U.S. Chamber’s CO– “Dream Big” Grant program (sometimes called CO by U.S. Chamber) gives a $25,000 grant to one small business and smaller grants to regional finalists. While not women-specific, they often encourage diverse applicants.

To be eligible, businesses must meet criteria like having been in operation at least one year, under 250 employees, and under $20 million revenue. Women-owned businesses can certainly apply; it’s a prestigious award with national recognition.
Cartier Women’s Initiative (Global, includes U.S.): The Cartier Women’s Initiative is an international program that awards substantial grants to women-led startups making social or environmental impact.

Each year, Cartier grants $100,000 to first-place winners and $30,000 to runners-up across multiple global regions. While it’s a global competition (not U.S.-only), American women entrepreneurs are eligible to apply, and it’s highly regarded.

Winners also get coaching and workshops. (Note: This is a global award; U.S. applicants compete with others worldwide.)
Tory Burch Foundation Fellows Program: This program selects 50 women entrepreneurs annually for a year-long fellowship, which includes a $5,000 grant for business education, access to interest-free loans, workshops, and networking through the Tory Burch Foundation.

It targets early-stage businesses (1-5 years old) with at least $75,000 in recent revenues. The fellowship is not just a grant but a comprehensive support system for women founders, making it valuable for those looking for mentorship plus funding.
Stacy’s Rise Project: A grant and mentorship program by Stacy’s Pita Chips (PepsiCo), often done in partnership with the platform Hello Alice. It has offered $15× $25,000 grants to female entrepreneurs in the food and beverage sector.

Winners also receive a 4-month mentorship and networking program, plus a feature in a women-owned business directory.

While this one is industry-specific (food/beverage), it’s a good example of corporate grants targeting certain sectors. The combination of cash and mentorship can significantly boost growth for the winners.
Eileen Fisher Women-Owned Business Grant: Fashion brand Eileen Fisher has previously run a grant program awarding $10,000 grants (10 winners per year) to women-owned businesses that create social or environmental impact.

It required the business to be in operation for at least 3 years. This program highlights how some grants seek not just women ownership but also a positive community or sustainability mission.

(Be sure to verify if this program is currently active, as some corporate grants change over time.)

The above list is not exhaustive. There are many more options, such as pitch competitions like the Women Founders Network Fast Pitch, regional grants (e.g., Texas Woman’s University’s StartHER and Veteran Woman Grant in Texas), and micro-grant programs like The Freed Fellowship.

New grant contests sponsored by banks, tech companies, or nonprofits appear regularly. It’s wise to keep an eye on small business news outlets or grant aggregator sites for the latest opportunities.

Quick Comparison of Example Grants

To better visualize some key grant opportunities, the table below highlights a few examples, their typical award amounts, and basic eligibility:

Grant Program	Provider/Sponsor	Grant Amount	Eligibility Highlights
Amber Grant	WomensNet (private fund)	$10,000 monthly (plus $25k annual)	Women-owned (51%+), any industry or even startup ideas; simple application + $15 fee.
HerRise Microgrant	Yva Jourdan Foundation	$1,000 monthly	51% woman-owned; business revenue < $1M; focus on women of color (but open to all women).
Fund Her Future	H&R Block (Block Advisors)	$50,000 grand prize; $10k for 5 others	Women-owned, established business with ≥$20k revenue in prior year; nationwide.
Amazon Business Grant	Amazon (Corporate)	$25k grand; $15k-$20k for runners-up	Any U.S. small business (<$1M revenue); must use Amazon Business account; competitive contest.
Tory Burch Fellows	Tory Burch Foundation	$5,000 grant + Fellowship	Women-owned, early-stage (1-5 yrs) with some revenue ($75k+); includes mentorship and 0% loan access.
Texas StartHER Grant	Texas Woman’s University	$5,000 (10 awards/year)	Texas-based, 51% women-owned business; any industry; must complete a training course; startup (<2 yrs old).

Table: Examples of women-focused small business grant programs, showing award sizes and basic eligibility. Always verify current details and deadlines on official websites.

As you can see, grants for women-owned businesses come in various shapes and sizes. Next, we’ll discuss how to search for grants that fit your business and how to put together a strong application.

How to Find Grants for Women-Owned Businesses

Finding the right grant opportunities is half the battle. As a woman entrepreneur, you can leverage multiple resources to discover grants at the federal, state, and private levels. Diligent research – both online and through local networks – will uncover the programs suited to your business.

Start with Online Databases: The first stop is often Grants.gov, the official clearinghouse for federal grants. By filtering for “small business” opportunities, you can find if any federal grants align with your industry or project.

Keep in mind many federal grants target specific fields (technology, science, education, etc.) or are awarded to support research and disadvantaged communities. For women-specific listings, websites like GrantsForWomen.org compile funding opportunities exclusively for female entrepreneurs.

Also, keep an eye on credible business sites (NerdWallet, Forbes, SBA’s site) that often publish updated lists of grants for women – for example, NerdWallet’s running list had 43 grants in 2025.
Use Local and Niche Resources: Many grants fly under the radar because they’re local or industry-specific. Check with your state’s economic development agency or small business authority to see if they offer grants or competitions for small businesses or women/minority-owned firms.

Women’s Business Centers (WBCs) are a great resource – these SBA-sponsored centers (100+ across the U.S.) can help you identify local funding sources and even help with applications.

Likewise, Small Business Development Centers (SBDCs) and Minority Business Development Agency (MBDA) Business Centers can point you toward grants in your region.

These organizations are there to support entrepreneurs and often know about state programs or private grants in your community.

In addition, look for industry associations or chambers of commerce – for example, a state’s technology association might administer innovation grants, or a local women’s network might have a small grant program.
Leverage Networks and Social Media: Sometimes the fastest way to hear about a new grant is through word of mouth. Talk to other women business owners and join entrepreneur groups (online forums, LinkedIn/Facebook groups for women entrepreneurs, etc.).

Networking can surface grant opportunities you hadn’t seen in your own research. Follow organizations dedicated to female entrepreneurship on social media – they often announce grant contests or deadlines.

For instance, groups like NAWBO (National Association of Women Business Owners) or local women’s business clubs frequently share news about available funding and contests. By staying plugged into these networks, you’ll get timely tips on what grants are coming up.
Subscribe to Newsletters and Alerts: Consider subscribing to newsletters from sites like Hello Alice, IFundWomen, or SBA’s Updates. Hello Alice (a platform for small businesses) often has grant programs and will send alerts about new funding rounds.

IFundWomen’s newsletter can inform you when a partner grant launches. Setting up Google Alerts for terms like “women business grant + [Your State]” or “[Year] small business grants women” can also be useful to catch news articles or announcements.

In summary, cast a wide net: use official databases, local centers, professional networks, and online communities to compile a list of grants for which you qualify. Keep a calendar or spreadsheet of application deadlines so you don’t miss any opportunities (we’ll cover tracking tips later).

Grant Eligibility: Qualifying as a Woman-Owned Business

Before diving into applications, ensure you understand the eligibility requirements for each grant and that your business meets them. Common eligibility criteria include:

Women Ownership: Grants labeled for “women-owned” businesses generally require that a woman (or women) owns at least 51% of the business and is involved in management.

Some applications may ask for documentation or a narrative to confirm this. (Note: You usually do not need an official Women-Owned Small Business certification unless the grant explicitly requires it. Certification is more often used for government contracting programs.)
Business Stage: Some grants target startups, meaning they’re open to new business ideas or very young companies.

For example, the Amber Grant allows applicants who only have a plan or idea. Others require that you be an established business operating for a minimum period (e.g., 6 months, 1 year, 2 years).

Always check if there’s a minimum time in operation. Established-business grants often expect to see some revenue or traction, while startup grants might focus more on the idea and potential.
Industry or Mission Focus: Certain grants aim to uplift specific industries or types of ventures. For instance, some grants are only for tech startups, some for makers or product-based businesses, some for nonprofits or social enterprises, etc. Ensure your business fits any stated focus.

A grant might also require alignment with a mission – e.g., a foundation grant might require that your business contributes to community development, sustainability, or another cause. Read the grant’s mission statement or past winners to gauge fit.
Geography: Many grants, especially state/local ones, require you operate in a certain city, county, or state. Even national grants can have geographic restrictions (e.g., Stacy’s Rise in certain cities, or a contest only open to businesses in specific regions).

Double-check location requirements. If you’re an online business, clarify if you need a physical address in the area to qualify.
Size of Business: “Small business” can mean different things. Some grants define it in employee count (often under 50 or 100 employees for private grants, or under 500 for federal definitions).

Others specify a maximum revenue (for example, a grant might say eligible businesses must have <$5 million in annual revenue).

Ensure you fall below any stated thresholds. Conversely, a few grants require a minimum revenue as proof of traction (e.g., a grant might require you made at least $25k or $100k last year to show viability).
Other Criteria: Read the fine print for any unique requirements. Some examples: membership in an organization, specific founder demographics, completion of a training program, or even a minimum age (e.g. 18 or 21+). Pay close attention so you don’t waste time applying if you’re ineligible.

Tip: Make a checklist for each grant’s eligibility and double-check all items before starting the application. Grants often receive many applications, and they might disqualify any that don’t meet the basic criteria right away. Don’t let an oversight knock you out of the running immediately.

If you find you’re not eligible for many women-specific grants, consider other small business grants open to all, or look into whether you can qualify under another category. The key is to find the grants that are meant for businesses like yours.

How to Apply for a Grant: Step-by-Step

Applying for a small business grant can be an involved process. Each program will have its own application, but there are common steps and documents you’ll likely need. Here’s a step-by-step guide to navigate the process:

1. Research and Select Appropriate Grants: Start by identifying grants that are a good fit for your business’s profile (industry, stage, location, etc.) as discussed. It’s better to focus on a handful of well-suited grants than to apply blindly to dozens that aren’t aligned.

Read the grant’s website or information page thoroughly to understand what they’re looking for in a winner. If possible, review examples of past winners or any available scoring criteria – some programs publish profiles of businesses they funded, which can give insight into what impressed the judges.

2. Gather Required Documentation: Most grant applications will require certain documents or information. Common items include:

A Business Plan or Executive Summary: You should have a solid business plan ready. Even if not explicitly required, including a concise business plan or summary can strengthen your application. It shows you have a roadmap for using the funds effectively.
Financial Statements or Projections: Some grants (especially for existing businesses) ask for basic financial info – e.g., revenue figures, expense breakdown, or even tax returns or profit/loss statements. For startups, you might need projected financials instead.
Pitch Deck or Video: An increasing number of grant contests, especially corporate ones, may ask for a short pitch deck or a 1-2 minute video about your business. Ensure you have a compelling pitch ready if needed.
Personal Background/Resume: Be prepared to share info about yourself (the founder) – your experience, education, or any expertise that lends credibility. Some applications have specific questions about the owner’s background.
References or Letters of Recommendation: Though not always required, some grants (especially community or nonprofit ones) might ask for references or support letters.

If the application asks for it, line up a mentor, client, or community leader who can write on your behalf. Don’t wait until the last minute to request these.
Proof of Business Ownership/Status: You may need to provide proof of your business structure (LLC, corporation, etc.), and if claiming women-owned status, possibly an affidavit or incorporation documents showing ownership percentages. Have digital copies of things like your LLC articles or any certifications ready.
Tax ID or EIN: Many applications will ask for your Employer Identification Number or other tax ID to verify the business.

3. Write a Compelling Grant Proposal/Application: This is the heart of how to win a grant. You’ll typically answer a series of questions or prompts about your business. Here are key points to address in your writing:

Clearly describe your business or idea: Explain what you do (or plan to do) in simple, clear language. Don’t assume the reader knows your industry jargon. State your mission, products/services, and who your customers are.
Highlight what makes you unique: Grant judges read many applications, so emphasize what sets your business apart. It could be an innovative product, a social impact angle, rapid growth, or even your personal founder story – anything that makes your story compelling.
Provide evidence of traction or need: Whenever possible, include numbers to back up your claims. If you have sales, mention your revenue or growth rates to show viability. If you’re pre-revenue, cite market research, user surveys, or industry data that demonstrate demand for your idea. Concrete numbers strengthen your case.
State how you’ll use the grant money: Be very specific about what you would do with the funds if awarded. Grantors want to see a plan.

For example, instead of saying “I will use the $10,000 to grow my business,” break it down: e.g., “$5,000 will go toward purchasing a commercial oven to increase baking capacity, and $5,000 will fund a marketing campaign to reach new local customers.”

Explain why those uses are important and how they’ll impact your growth. Many applications explicitly ask this question (Amber Grant asks, “What would you do with the money?”).

Show that the grant will be a catalyst for you – e.g., enabling a new product launch, creating jobs, or entering a new market.
Demonstrate your team’s capability: If you have a team or partners, highlight their skills. If it’s just you, emphasize your relevant experience or determination.

You want to instill confidence that you can execute your plans. Mention any notable accomplishments, awards, or recognition you’ve received – don’t be shy about tooting your horn here.

For instance, if you won a pitch competition or have prestigious clients, let them know. The grant committee should finish reading thinking, “This entrepreneur has what it takes.”
Align with the grant’s purpose: Tailor your answers to the goals of the grantor. If it’s a grant focused on community impact, underscore how your business benefits the community (job creation, serving an underserved market, etc.).

If it’s an innovation grant, focus on what’s novel about your product. Mirror the language of the grant’s mission where appropriate (without copying verbatim). Showing that you “get” what the sponsor cares about can earn you points.

Always follow the instructions to the letter. If they say 500-word maximum per essay, stay within that limit (don’t try to cheat formatting).

If they require a video submission, make sure you create a thoughtful video by the rules given (length, content, etc.). Missing a single required element can disqualify your application.

4. Submit Before the Deadline: Grant deadlines are typically hard and fast. Aim to finish your application a few days early in case of technical issues. Late submissions are usually not accepted at all.

Mark the due date (and time zone!) on your calendar, and ideally set a reminder a week before and a day before. Some grants have multiple stages (for example: initial application due date, then finalists might have to submit more info or do interviews on later dates).

Keep track of all these dates. Missing a follow-up step can also cost you the grant, even if your initial application was strong.

5. Track Your Applications: When you’re applying to several grants, organize them in a spreadsheet or tracking document. Include columns for the grant name, link, deadline(s), submission date, required materials, and status (e.g. submitted, need to submit video round, etc.).

This helps you manage the process and ensure nothing slips through the cracks. It’s also motivating to see a pipeline of opportunities you’re working on.

After submission, most grants will announce winners by a certain date. Some will notify you only if you win, others send notices to all applicants. Prepare to be patient – and don’t be discouraged by rejection.

Grant funding is competitive; even excellent businesses might not win on a given try due to limited slots. That’s why applying to multiple programs (when eligible) increases your odds.

In the meantime, continue building your business. If you do get selected as a finalist, you may need to provide more info or do an interview/pitch. Treat it like an job interview for your business: respond promptly, be professional and enthusiastic, and have any additional materials ready if requested.

Tips to Increase Your Chances of Winning a Grant

Winning a grant isn’t pure luck – there are strategic steps you can take to stand out. Below are some proven tips to improve your odds:

Do Thorough Research on Each Grant: Understand the grantor’s priorities and tailor your application accordingly. Look at past winners (many programs list previous grant recipients on their websites or press releases) and note what kinds of businesses or stories got funded.

This can guide how you position your own business in the application. Also, ensure you’re addressing every question asked in full. If a question has multiple parts, answer each part clearly. A well-researched application shows and can set you apart from generic submissions.
Network and Ask for Advice: If possible, connect with someone who has won a small business grant before. Ask about their experience or even if they’d review your application.

Other entrepreneurs might share copies of their winning applications or offer pointers. Some organizations host Q&A webinars for applicants – join those if available. Leveraging your network can provide insider tips that make a difference.
Strengthen Your Business Plan: A grant committee wants to fund businesses that will succeed long-term (or significantly achieve the grant’s purpose). A solid business plan demonstrates you’ve thought through your strategy.

Even if not explicitly required, consider attaching a brief plan or at least incorporating elements of it into your answers. Show that you have clear goals, target market knowledge, and a plan for growth or sustainability.

A polished plan or pitch deck can also be repurposed for multiple grant applications, saving time in the long run.
Emphasize Impact and Story: Remember that those reviewing your application are human. A compelling narrative can stick in their minds. Don’t just present cold facts – convey your passion and the “why” behind your business.

Why did you start this business and what problem are you solving? How are you impacting your community or customers?

Personal anecdotes (e.g., “As a mother, I saw a need for… which led me to create my product”) can make your application more memorable, especially in women-focused grants that often celebrate the entrepreneur’s journey.

Coupling an inspiring story with solid data (impact numbers, growth metrics) creates a powerful combination.
Be Meticulous and Professional: Treat a grant application like a big client proposal. This means no typos, follow formatting guidelines, and double-check all attachments. If the instructions require PDF format, don’t submit a Word doc.

If they ask for a certain email subject line, use it. Little details matter – show that you’re detail-oriented and capable. Have someone proofread your application for clarity and errors. A clean, easy-to-read application is more likely to be positively received.
Don’t Miss Deadlines (and Apply Early if You Can): This sounds obvious but cannot be overstated. Many grants simply won’t consider late applications. Aim to submit a day or two before the deadline in case of last-minute technical glitches.

Some grants even review applications on a rolling basis or have limited funds, so earlier submissions can have an edge. At the very least, an early submission shows enthusiasm and gives you a buffer if something needs fixing.
Consider Video Applications Carefully: If a grant allows or requires a video, use it as an opportunity to put a face to your business. You don’t need fancy production; a clear, sincere message from you can be very effective.

Plan what you’ll say – often, a 1-2 minute video should cover who you are, what your business does, why it’s important, and a thank you for consideration.

Smile and speak clearly. This can create a personal connection with reviewers that a written page may not. Also, ensure good lighting and sound so they can see/hear you well.
Rally Your Community if Voting is Involved: Some grant programs incorporate a public voting component (for example, where the general public votes for finalists on social media or the grant’s website).

If so, have a strategy to mobilize your customers, friends, and followers to vote for you. This might include email campaigns, social media posts, and gentle reminders daily during the voting period.

High vote counts can be a deciding factor in those contests, so treat it like a mini marketing campaign for your business.
Apply Regularly and Don’t Get Discouraged: Treat grant seeking as an ongoing part of your business strategy, especially in the early years. The more you apply (as long as you meet eligibility), the better you get at it, and the higher the chance you’ll eventually win something.

You might face several rejections – that’s normal. Learn from each one. If available, seek feedback on unsuccessful applications to improve next time. Persistence is key; think of it as a numbers game combined with continuous improvement.

Finally, keep in mind that while grants are wonderful, they should complement your overall funding strategy, not be the sole plan for sustaining your business.

Continue to grow your sales, explore other financing like loans or investors if needed, and view grants as a bonus opportunity that can accelerate your journey when they come through.

Common Mistakes to Avoid

When applying for women-owned business grants, avoid these pitfalls that commonly derail applicants:

Applying for the Wrong Grants: As discussed, make sure you meet all eligibility criteria. Don’t waste time on grants where you don’t fit the requirements (e.g., applying for a veteran women’s grant when you’re not a veteran, or a state grant when you’re not operating there).

Also, avoid copy-pasting the exact same generic answers to every application – one size does not fit all.
Incomplete Applications: Leaving required sections blank or failing to provide requested documents is a surefire way to get disqualified.

Use the checklist approach and double-check that you’ve included everything (attachments, signatures, answers to all questions). If an application portal shows a progress bar or confirmation page, use that to verify completeness.
Ignoring Directions: As emphasized earlier, not following the specific directions (formatting, word limits, file naming conventions, etc.) can reflect poorly.

For instance, if you exceed the word count or skip a question you find hard, the judges will notice. Pay attention to all instructions – they sometimes hide important details like “Include X in your cover letter” to test whether applicants read carefully.
Poor Budget or Use-of-Funds Explanation: If you don’t clearly explain how the money will be used or if your plan for the funds seems weak, it can hurt your application. Some applicants make the mistake of saying, “This money would solve all my problems,” without specifics.

Be sure to allocate the grant funds to logical needs that forward your business objectives, and show you’ll spend it wisely (not frivolously). Vague or unrealistic budgets (like spending it all on CEO salary or something not business-critical) will raise red flags.
Lack of Passion or Personalization: If your application answers sound like boilerplate text or are devoid of any personal voice, they may fail to engage reviewers.

Remember, many grants for women entrepreneurs are interested in you as much as your business. Don’t write in a cold, overly formal tone and omit the excitement or personal motivation behind your venture.

Avoid jargon overload too. Aim for professionals yet passionate. Have someone from outside your industry read your answers – if they find it dull or confusing, consider revisions to inject clarity and enthusiasm.
Waiting Until Last Minute: Rushing an application close to the deadline can lead to mistakes – typos, forgetting attachments, or technical submission issues. Procrastination also means you won’t have time to get feedback from a mentor or to refine your narrative.

Start early, even if it’s just drafting bullet points for each answer, so you can polish over time. Being one of the first 100 applicants instead of a last-hour submission might even mean a fresher, more attentive review by judges (imagine reading 500 applications in, they may be fatigued).
Not Preparing for Follow-up: Some entrepreneurs are shocked when, after applying, they get selected as a finalist and are asked to do a live pitch or interview – and then they aren’t prepared.

Always have a brief pitch about your business ready, and be prepared to answer questions if there’s an interview round.

If you applied to a grant that commonly has a live pitching event (like some incubator grants or pitch competitions), practice your pitch deck just in case. You want to carry the same energy and clarity from your written application into any oral presentation.

By avoiding these mistakes, you increase the likelihood that your grant applications will be taken seriously and advanced to consideration. In short: be eligible, be thorough, be compliant with rules, and show your authentic drive.

Additional Resources for Women Entrepreneurs

Beyond grants, women entrepreneurs should tap into the rich ecosystem of support available. Here are some valuable resources and programs:

Women’s Business Centers (WBCs): As mentioned, these SBA-affiliated centers offer free business counseling, training workshops, and can assist in finding financing opportunities.

They are geared towards helping women overcome obstacles in business. Locate your nearest WBC via the SBA website and leverage their services for help with business plans, loan applications, and grant searches.
SCORE Mentors: SCORE is a network of volunteer business mentors (many are retired executives or successful entrepreneurs) that provides free mentoring.

You can request a female mentor or someone with expertise in your industry. They can help refine your grant applications, pitch, or overall strategy.
National Association of Women Business Owners (NAWBO): NAWBO and similar organizations (like the Women’s Business Enterprise National Council, U.S. Women’s Chamber of Commerce, etc.) not only advocate for women-owned businesses but often host events, webinars, and local chapter meetings.

These can be great for networking and learning about financing options. Some local NAWBO chapters even have grant or award programs for members.
Office of Women’s Business Ownership (OWBO): This is the SBA office dedicated to women entrepreneurs. While OWBO doesn’t give grants directly to individuals, they oversee programs like WBCs and liaise on initiatives supporting women in business.

Checking their news or resources can lead you to new programs or competitions (for example, they sometimes partner on innovation prizes or research projects).
Business Accelerators and Contests: Consider women-focused accelerator programs or pitch competitions. For example, MassChallenge and TechStars have had tracks for female founders or diversity, which might not be grants per se but can provide equity-free prizes and mentorship.

The Women Who Tech Startup Challenge is another contest awarding cash grants to women-led tech startups. These programs can be transformative, providing both funding and guidance.
Crowdfunding Platforms with Grants: Some crowdfunding sites have grant components. IFundWomen, mentioned earlier, doubles as a crowdfunding platform and often gives “surprise” grants to campaigns on their platform.

Similarly, contests like the FedEx Small Business Grant require an initial public voting (which is essentially a mini-crowdfunding effort to garner support).
Financial Institutions and Banks: Don’t overlook banks or credit unions that have programs for women.

For instance, some banks run annual grant contests (like the now-concluded Wells Fargo’s Women’s Award or the Visa She’s Next grant program that targeted Black women-owned businesses).

Stay connected with your business bank or community banks – they sometimes have small business competitions or know of local grants.
Online Communities and Forums: Websites like Hello Alice, Ladies Who Launch, Female Founder Collective, and others offer communities where funding opportunities are shared. They often aggregate lists of grants, especially those with quick deadlines.
Educational Resources: If you’re new to grants, consider taking a short course on grant writing or proposal writing. While business grants aren’t exactly the same as nonprofit grants, many principles overlap.

There are plenty of online courses or workshops on how to craft a winning grant proposal, manage finances, etc., often available through SBDCs or community colleges.

Remember, building a successful business is a multi-faceted journey. Grants are one piece of the puzzle. By engaging with these resources, you’ll not only improve your grant prospects but also gain knowledge and connections that benefit your business holistically.

Frequently Asked Questions (FAQs)

Q1: What qualifies as a “women-owned small business” for grant purposes?

A: Typically, it means a business at least 51% owned and controlled by one or more women. This is a common definition used by the SBA and many grant programs. In practical terms, a woman (or women) should have majority ownership and play an active role in management.

Some grants may require the business owner to self-identify as female on the application. You usually don’t need formal certification unless stated, but you may need to provide proof of ownership structure if you win.

Q2: Do I need to be certified as a Woman-Owned Small Business (WOSB) to apply for grants?

A: For most grants, no certification is required. Certification (such as through SBA’s WOSB program or WBENC) is generally for government contracting advantages, not a requirement for grants. Grants will simply stipulate that you meet the ownership criteria (51% female-owned).

However, having a certification doesn’t hurt and can be useful for other purposes. A few specific grants or accelerator programs might ask if you have certifications, but it’s not a typical requirement for general grants.

Q3: Are grants better than loans for funding my business?

A: Grants are free money – you don’t have to repay them – which is their huge advantage. They also don’t dilute your ownership like an investor would. However, grants are highly competitive and not guaranteed.

Loans, on the other hand, provide a defined amount of capital if you qualify, and you must repay with interest. Ideally, a mix can be used: grants for jumpstarting projects or growth without debt, and loans or other financing to fill in the gaps.

It’s not strictly “either/or.” In practice, many entrepreneurs try for grants first (because why not?), but ensure they have a backup plan like a loan or revenue strategy since grants alone may not cover all needs.

Q4: Do I have to pay taxes on a business grant?

A: In most cases, yes, business grants are considered taxable income by the IRS. When a for-profit business receives a grant, it’s typically counted as revenue in that tax year. This means you should set aside a portion of the grant money for taxes or use it on tax-deductible business expenses if possible.

There are some exceptions (for example, certain disaster relief grants or specific government research grants might be non-taxable, or grants to nonprofits), but for a typical small business grant you win, plan on it being taxable. It’s wise to consult with an accountant to understand the implications and properly report it.

Q5: How can I improve my chances of winning a grant?

A: Focus on quality over quantity in your applications. Make sure you meet all eligibility requirements and tailor each application to the specific grant’s goals. Provide concrete data and a clear plan for the funds.

Highlight what makes you and your business unique or impactful. Submit all materials before deadlines and double-check for any mistakes.

Also, apply to multiple grants to increase your odds – think of it as creating more “lottery tickets,” but with effort influencing the outcome. Persistence is key; even seasoned entrepreneurs often apply multiple times or to various programs before securing a grant.

Q6: Where can I find up-to-date information on new grants for women entrepreneurs?

A: Besides checking the resources mentioned earlier (Grants.gov for federal, your local WBC/SBDC for local, IFundWomen, etc.), follow major small business publications and websites.

Sites like NerdWallet, Forbes, Inc, Entrepreneur, and NerdWallet regularly publish lists of current grants. The SBA’s Twitter or newsletter sometimes shares grant opportunities (especially during events like National Small Business Week).

Hello Alice’s funding hub is also frequently updated with new grant programs. Essentially, stay connected with the small business community and news – opportunities often pop up and have relatively short application windows, so being in the loop helps you act quickly.

Q7: Can non-profit organizations owned by women apply for these grants?

A: It depends on the grant. Most grants we discussed are geared toward for-profit small businesses. However, there are some grants specifically for nonprofits or social enterprises run by women.

For example, the Her Village Grant supports nonprofits that empower female entrepreneurs. Additionally, if you run a non-profit, you might explore grants in the non-profit sector (charitable grants) which are a whole separate category.

Always check the eligibility – if it says “business” it usually implies a for-profit, but some may explicitly include nonprofits. If your venture is a nonprofit, focus on grants from foundations and government that are meant for nonprofits (and consider if any could align with women’s empowerment or related themes).

Q8: How long does it take to get a grant once I apply?

A: The timeline varies by program. Some quick-turnaround grants (like monthly microgrant programs) may notify winners within a few weeks of the deadline and disburse funds shortly after.

Larger competitions might take a few months – for example, you apply in the spring, finalists are announced in summer, and winners might be awarded in the fall. Read the grant info; they often provide a timeline.

Federal grants can take longer due to more extensive review processes. Patience is required. The key is to not rely on “maybe grant money” for immediate needs – treat it as a future bonus if it comes.

If awarded, many programs will require you to sign some paperwork or agree to terms before funds are released, which can add a bit more time (days to weeks). Always plan your finances assuming you might not get the grant, and then if you do, it’s a welcome boost.

Conclusion

Women-owned small business grants can be a game-changer – providing capital infusions that help launch ideas, scale operations, or navigate challenges without incurring debt.

In the U.S., there’s a growing number of grants and contests designed to empower women entrepreneurs, from federal initiatives to local community programs.

By focusing on grants that align with your business, diligently preparing your applications, and leveraging the support resources around you, you can greatly increase your chances of success.

Remember to approach the process with a learning mindset: each application is an opportunity to refine your business pitch and strategy. Even if winning takes time, the experience can sharpen your vision.

In summary, make sure your business story and plan shine through, follow all guidelines, and don’t get discouraged by competition. Many successful female founders today can point to an initial grant or award that helped them get off the ground – your business could be next.

Stay persistent, keep informed on new opportunities, and continue building your venture with or without grants. With passion and preparation, you’ll put yourself in the best position to apply and win the grants that propel your business dreams forward.

By following the above guidance and utilizing the cited resources, you’ll be well on your way in the journey to secure women-owned small business grants – best of luck in both applying and winning!